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About Us

Fruits and veggies in My Vita Bag reusable produce bags

PROBLEM

According to The World Counts, 5 trillion plastic bags will be consumed worldwide this year. That's 16,000 a second! It is also predicted that by 2050, there will be as much plastic as there are fish in the oceans.

 OUR SOLUTION

My Vita Bag has worked really hard to bring you a sustainable solution to plastic bags for your produce. My Vita Bags are ethically made from 100% certified organic fabrics designed to last many years and they are 100 % compostable.

My Vita Bag inspires a planet friendly lifestyle encouraging waste reduction through eco- friendly alternatives. 

All our products are GOTS certified and our manufacturing facilities count with the SA 8000 certification to ensure fair working conditions. 

MISSION

We are on a mission to  encourage and enable ethical, responsible and conscious production and consumerism by offering an easy, practical and sustainable solution to plastic bags used to bag up produce. We also strive to have a ethical and sustainable supply chain ensuring everyone involved with our mission benefits and gets treated fairly. 

VISION

Sustainable cities and communities, thriving animals on land and below water. New Zealanders pioneering a purposeful and planet friendly lifestyle, for the earth, ourselves and our future generations.

VALUES

  • Purpose driven
  • Ethical Sourcing
  • Focus on impact
  • Sustain life
  • Do good, feel good
Two boys at the produce department holding My Vita Bag

CEO and Founder

Hello everyone - welcome to My Vita Bag!

I am Cecilia, CEO and founder of My Vita Bag. I am a mum of three gorgeous boys who challenge my thinking and actions with their innocent questions and observations. My children are my constant reminder of the things that gives life meaning and things that are worth protecting.

I hope for My Vita Bag to help NZ and our planet become a better place for our children to live in today and in the years to come.